BTL's Target Audience + Offer Development Workbook Bundle
Before you decide what to sell, you need to know who you're selling to.
Understanding the desires of your target audience is the key to writing relatable, results-focused copy — which is why developing your ideal client avatar is an essential first copywriting step that can't be skipped.
With the prompts and questions inside these workbooks, you'll be able to speak directly to your target audience's "true want" and tell them why your offer is the perfect fit.
What You're Getting:
Target Audience Workbook template (Google Doc)
Sample Ideal Client Persona Story
Trusted questions to develop your ideal client avatar
Prompts curated to help you get to know your audience in detail — another key to specific, "that's so me" copy
Offer Development Workbook template (Notion)
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Target Audience and Offer Development Workbooks$79
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