BTL's Email Marketing Chapter [Recorded Course]

There's a better way to get more leads, customers, and sales — without feeling pressured to "show up" in a way that doesn't feel comfortable, sustainable, or aligned with how you want to market your business.

Email marketing is a billion-dollar industry. (And, plus, all the cool kids are doing it...)

With the combination of pre-recorded lessons, helpful tutorial videos, and killer bonus resources, you'll learn how to grow your email list with a lead magnet and opt-in copy, keep subscribers engaged with a bomb welcome sequence, and consistently email your list with a regular newsletter to build better relationships with your community.

5 recorded course lessons

Lead Magnets
Opt-in Copy
Welcome Sequences
Newsletter Strategy
Newsletter Copywriting

Slides of all course lessons

Video lesson: How To Write A Subscribe Page For Your Website

Target Audience Development Workbook & Offer Development Workbook (to help you understand your ideal client & reader better!)

Lead magnet examples

Flodesk workflow tutorial videos

Email marketing setup checklist

Newsletter storytelling prompts

Newsletter Content Planner Template
- With 60+ newsletter content ideas, so you can master your email marketing — and so you can no longer use "I don't know what to write" as your excuse for not sending weekly newsletters)